Oh my, it’s back … The knot of fear in my stomach.
I stare at my screen. Unable to type. Unable to think.
Sound familiar?
Find out how I learned to dance with my fears, so I could write and publish every week. With less stress.Read more »
Blog
How to Turn Timid Lists Into Heroic Bullet Points That Sell (in 3 Steps)
Do you ever read sales copy and feel a tad overwhelmed?
Some copy rambles on and on, and when readers’ eyes glaze over or wander off, copy fails to persuade.
Bullet points are the perfect antidote to monotone, sleep-inducing paragraphs. Learn how to write heroic bullet points in this article. Read more »
Big, Hairy Writing Goal? Here’s How to Write More and Fret Less
Do you wonder why you can’t just write more?
I’ve been there, too. But through my struggles, I’ve learned a surprising lesson about big, hairy writing goals and how to write more.
Want to write more, too? Check out this blog post, stop torturing your mind, and fall in love with writing.Read more »
Word Choice: How to Play With Words (and Find Your Voice)
How can you find the right words to express your personality? And stand out in a sea of grey content?
In this article, I show you two contrasting examples, so you can see how word choice influences voice; and you learn which 4 questions help you fine-tune your voice and engage your audience.Read more »
How to Write a Seductive Sales Email (Without Feeling Icky)
What if you could write sales emails without feeling pushy? And what if those sales emails were so seductive that people actually love receiving and reading them?
In this post, you learn a simple 5-step method for writing seductive emails, so you can sell more. Read more »
351 Strong Verbs to Make Your Content Pop, Fizz and Sparkle
Do you ever read text and wonder …
Why does this writing feel strong and energetic?
And why does my writing feel a tad limp?
This post teaches you how to use strong verbs to add action, vitality, color, and zest to your writing. Read more »
Storytelling in Blog Posts: How to Add Sparkle and Delight Readers
Storytelling is much easier than you might think – especially if you keep your stories short.
This guide explains how to delight your readers with 3 types of mini-stories (with examples) – these are stories of 150 words or less. Read more »
Stuck in a Blogging Rut? Try These 17 Ideas to Spark a Wave of Creativity
I was recently looking for a fresh dose of creativity. So, I scoured the web for hours and hours, analyzing blog posts on popular blogs.
What I found were 17 business blogging prompts – proven to delight readers. These ideas generated tons of social shares (in one case, even millions). Read more »
Clear and Concise: How to Sculpt Sentences to Communicate Better
Want to clear the wordiness so readers dance through your content?
You need to know one counterintuitive trick. Instead of focusing on scrapping weak words, you play a game with meaningful words. Learn this simple trick to write more concisely in this article. Read more »
The 5-Step Revision Process: How to Turn a Shitty Draft into Shiny Content
Ever look at your first draft in despair? Not sure how to turn it into good content?
Check out this 5-step revision process to produce good content faster. Read more »
