Contrast adds interest and drama to any writing.
Check out this tutorial with a variety of examples and learn how to use contrast in your business writing.Read more »
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Fed Up With Writing? How to Stop Torturing Your Mind and Make Writing a Joy
Since I started writing 4 years ago, I’ve had a love-hate relationship with writing.
I explored different ways to write. I’ve racked my brain to understand why the journey feels so hard. Slowly, I learned three surprising lessons about my motivations to write and how I could enjoy my writing more.Read more »
How to Captivate Your Readers: 3 Ways to Craft Irresistible Opening Lines
Not sure how to start your blog post?
Use one of these 3 proven templates for opening paragraphs to captivate your readers and get them to read more (with examples).Read more »
How to Invoke the “Magic of 3” in Serious Business Writing
The power of three can add flair, rhythm and poetic beauty to your writing.
This article shows how to apply the “rule of three” with various examples.Read more »
4 Proven Principles to Practice Your Writing (and Improve Crazily Fast)
To become a better writer, you shouldn’t just write more. Instead, you have to practice your writing with purpose.
This article explains how to apply the 4 proven principles of deliberate practice to writing. Read more »
5 Types of True Benefits: How to Connect With Your Customer’s Deepest Desires
To write persuasive sales copy, apply the 5 types of benefits as defined by Maslow so you can tap into your customer’s deepest desires.
This article shows examples of true benefits for products and services. Read more »
How to Get Unstuck (and Build a Business You’ll Love)
Tired of the advice to follow your passion? Struggling to plan your biz?
Here’s the story of how I got unstuck and built my business step by step. Without a blueprint. And without a vision of what I wanted to do. Read more »
172+ Power Words That’ll Drive Engagement and Boost Sales
Does word choice really matter?
Science says yes.
Learn which 3 types of words make you more persuasive, and follow the examples to use power words in your writing.Read more »
How to Be Original as a Blogger (When Everything Has Been Written Already)
Ever feel like there’s nothing to add to the internet echo chamber? As if everything has been said already?
This article explains how to be original as a blogger so you can stand out from the crowd.Read more »
Swipe Files: How Pro Writers Nurture Their Skills (For Free)
Creating a swipe file is the method most pro writers use to improve their writing skills.
They study other people’s content and create a collection with proven examples.
This article shows you how to create a swipe file and use it to fine-tune your writing skills. Read more »
