Writing advice for small business
Ever wondered how you can dream up metaphors? So you can engage your readers?
Get inspired by these 14 metaphor examples and learn exactly why they work, so you can explain new concepts with clarity and paint vivid images with your words. Read more »
Have you ever spotted a teeny-tiny idea and wondered … can you turn this snippet into a solid blog post? A post that’s fun and valuable?
Follow the 5-step process in this post to vet your ideas and turn a few measly words into a solid article that your readers enjoy and share.
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Fed up with following rules?
Me, too. Everyone tells us what to do. Eat more fruit. Drink less alcohol. Get up early. Don’t jump red traffic lights. Hold the handrail.
So, today is different. Today, we talk about rules you can ignore, so your writing life becomes a little easier, and perhaps your writing even gets better, too. Okay?
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This post isn’t about boring grammar goofs.
And it’s not a post full of complicated Latin words and grammatical terms either.
The mistakes explained are more profound than a small grammar faux pas. What’s more important: Once you know how to correct these silly mistakes, your writing becomes stronger, more engaging, and more persuasive. Read more »
When you read how others are running their solo-businesses, it seems to be smooth sailing.
They know what they’re doing. They know where they’re heading. And they execute their plans with precision and flair.
Do you sometimes feel a tinge of envy? I do. Read more »
Do you hate the idea of selling?
What if a writing technique existed that could do the selling for you? A technique that doesn’t make you feel pushy?
In this post, you can learn an simple way to tell a business story so you don’t have to sell.Read more »
Can’t find time for writing a weekly blog post? Does blogging feel like an enormous task?
The “secret” to committing to a regular blogging schedule is simpler than you might think: chop up the writing process.
Want to feel good about your weekly writing? This blog post explains how you can do it …Read more »
Oh my, it’s sooooo frustrating.
You’ve worked your socks off. Your new article is nearly ready. You’ve polished your words. You’ve created the images.
You only need to write an opening paragraph.
But you can’t do it. The knot in your stomach is growing. Self-doubt is bubbling up.Read more »
Have you ever worked out while listening to music?
Did you notice how the cadence of the music influenced your speed of running, cycling or lifting weights?
A higher-tempo song makes you bounce a little faster as your brain synchronizes with the tempo of the music. There’s music in writing, too. Read more »
Feeling confused when trying to write your own copy?
In this blog post, I reveal the 25 copywriting essentials every business owner must know. These 25 rules help you understand what to write and how to write, so your copy becomes more persuasive and you can sell more. Read more »
Follow proven templates for specific writing tasks, practice your skills, and get professional feedback so you become a confident business writer. Take on any writing project with gusto.
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I never saw myself as a writer, but in my early forties, I learned how to write and discovered the joy of writing. Now, I’d like to empower you to find your voice, share your ideas and inspire your audience.
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