Full of enthusiasm, I started reading my next book: Essentialism.
This New York Times bestseller—with almost 1,500 reviews on Amazon at an average of 4.6 stars—must be good, right?
I had looked forward to reading it for several months.
So, I downloaded the book on my Kindle. I started reading. It was a little late and I was tired, so I didn’t get far.
The next day, I picked up my Kindle again. But the stories felt a little flat, and the book failed to grip me. I got bored.
Sound familiar?
I wrestled on but felt like I’d read it all before. At last, I gave up, about a quarter into the book.
Life is too short for uninteresting books
A few years ago, I read almost only self-help and business books.
And as recently as last year, I’ve been reading one non-fiction book to one fiction book.
But the balance has shifted.
I’m reading more fiction than ever.
A weird idea exists about fiction vs non-fiction writing. As if fiction and non-fiction are two completely different forms of writing. As if it’s a bad thing when a copywriter writes fiction in her spare time. As if a business blogger can’t learn anything from award-winning fiction.
But what if business writing could be almost as thrilling as a whodunnit? What if a business story could be as endearing as a feel-good novel? What if your prospects could get hooked on your blog, yearning for your next post?
As business writers, we have a lot to learn from well-written fiction and memoirs.
Good business writing doesn’t need to be cumbersome
Business writing tends to be full of long sentences and complicated words.
But we don’t need posh words to share our knowledge.
As Ernest Hemingway shows in The Old Man and the Sea we can captivate readers and share our wisdom with simple language:
He looked across the sea and knew how alone he was now. But he could see the prisms in the deep dark water and the line stretching ahead and the strange undulation of the calm. The clouds were building up now for the trade wind and he looked ahead and saw a flight of wild ducks etching themselves against the sky over the water, then blurring, then etching again and he knew no man was ever alone on the sea.
Writing with simplicity doesn’t mean dumbing down your words. Instead, you write clearly and precisely, and you let your story unfold, sentence by sentence.
When you simplify, business writing can become almost as enchanting as Hemingway’s stories.
Inject passion into your writing
In sales copy and blog posts, statements often remain generic, like: We’ll take care of your project from start to finish, or: I’m passionate about your results.
Such generic statements lack passion and fail to be persuasive.
To inspire readers, you must dive deeper and share the details of what you do. How you onboard new clients. How you work together. What you expect from clients. What clients can expect from you. How exactly you ensure good results.
Helen Macdonald’s book H for Hawk brims with passion for goshawks and is full of fascinating details:
What is she seeing? I wonder, and my brain does backflips trying to imagine it, because I can’t. I have three different receptor-sensitivities in my eyes: red, green and blue. Hawks, like other birds, have four. This hawk can see colours I cannot, right into the ultraviolet spectrum. She can see polarised light, too, watch thermals of warm air rise, roil, and spill into clouds, and trace, too, the magnetic lines of force that stretch across the earth. The light falling into her deep black pupils is registered with such frightening precision that she can see with fierce clarity things I can’t possibly resolve from the generalised blur. The claws on the toes of the house martins overhead. The veins on the wings of the white butterfly hunting its wavering course over the mustards at the end of the garden.
It is a misunderstanding that all business writing should be short.
Yes, online text should be scannable.
But removing all details flattens your text. So, show your passion by sharing your knowledge in vivid details. That’s how you get readers excited about working with you.
Does your writing sing?
Rhythm is one of the most underrated aspects of writing, especially in business writing.
But just like a higher-tempo song makes you bounce a little faster during workout, your readers can sense the rhythm in your writing, too.
Here’s an example of rhythmic writing from the novel There There by Tommy Orange about native Indians in Oakland:
“(…) Listen, baby, it makes me happy you want to know, but learning about your heritage is a privilege. A privilege we don’t have. And anyway, anything you hear from me about your heritage does not make you more or less Indian. More or less a real Indian. Don’t ever let anyone tell you what being Indian means. Too many of us died to get just a little bit of us here, right now, right in this kitchen. You, me. Every part of our people that made it is precious. You’re Indian because you’re Indian because you’re Indian,” she said, ending the conversation by turning back around to stir.
Writing can stutter and stumble. Or writing can hop, skip and dance, putting a smile on your reader’s face.
So, have you read your text aloud to find out whether your words sing?
Make your business writing fast-paced
Ever feel like a blog post is rambling on for far too long?
And wonder why a writer couldn’t get to the point more quickly?
Reading good stories, and especially thrillers, teaches you how to pace your stories. How to focus on action, and how to heighten the drama by slowing down the action.
As Lee Child, the master of fast-paced storytelling, puts it:
You should write the fast stuff slow and the slow stuff fast. I picked that up from TV. Think about how they shoot breaking waves – it’s always in slow motion. Same thing. You can spend pages on pulling the trigger.
From: “Reacher Said Nothing: Lee Child and the Making of Make Me” by Andy Martin
Want to turn business stories, blog posts, and even your sales copy into engaging writing?
Learn how the best authors write, and observe why their writing captivates you. Which writing techniques can you emulate?
Imagine your reader, still groggy from sleep
She switches on her computer, while sipping her favorite green tea.
In her inbox, she finds your blog newsletter.
Can you picture her eyes lighting up? Can you imagine her as keen to read your next blog post as if it’s the new Jack Reacher?
You write as you read.
So, choose what you read wisely.
PS
Thank you to Nadiia Suprun for nudging me to write this post and create the reading list below—with the best memoirs and fiction books I’ve read in recent years. All links are Amazon affiliate links.
Happy reading 🙂
Uplifting literature
- The Keeper of Lost Things
by Ruth Hogan—in this charming novel, Anthony Peardew rescues lost objects and writes stories about them
- The Lido
by Libby Page—a feel-good story in which an old lady and a twenty-something local journalist team up to rescue the local swimming pool in Brixton, London
- Eleanor Oliphant Is Completely Fine
by Gail Honeyman—a big-hearted story about chance encounters, unlikely friendships, and healing a damaged soul
- The Unlikely Pilgrimage of Harold Fry
by Rachel Joyce—a delightful and humorous story about recently retired Harold Fry who walks 600 miles across Britain to see an old friend in hospice
- Major Pettigrew’s Last Stand
by Helen Simonson—a story about the unlikely friendship between the opinionated Major Ernest Pettigrew (retired) and Mrs. Jasmina Ali, the Pakistani shopkeeper from the village
- A Man Called Ove
by Fredrik Backman—a heartwarming story about a grumpy old man and the young family who become his neighbors
- The Map of Us
by Jules Preston—a charming story about several generations of one family, starting with grandmother Violet who writes an imaginary travelogue
by Ruth Hogan—in this charming novel, Anthony Peardew rescues lost objects and writes stories about them
by Libby Page—a feel-good story in which an old lady and a twenty-something local journalist team up to rescue the local swimming pool in Brixton, London
by Gail Honeyman—a big-hearted story about chance encounters, unlikely friendships, and healing a damaged soul
by Rachel Joyce—a delightful and humorous story about recently retired Harold Fry who walks 600 miles across Britain to see an old friend in hospice
by Helen Simonson—a story about the unlikely friendship between the opinionated Major Ernest Pettigrew (retired) and Mrs. Jasmina Ali, the Pakistani shopkeeper from the village
by Fredrik Backman—a heartwarming story about a grumpy old man and the young family who become his neighbors
by Jules Preston—a charming story about several generations of one family, starting with grandmother Violet who writes an imaginary travelogueFavorite thrillers and crime stories
- The Lost Man
by Jane Harper—a suspenseful, perfectly paced story set in the formidable outback in Australia (if you like this, you’ll also enjoy The Dry
by the same author)
- Big Little Lies
by Liane Moriarty—this thrilling, funny story about a schoolyard scandal follows three women at a crossroads
- The Ruin
by Dervla McTiernan—a gritty story in which Detective Cormac Reilly sets out to solve a cold case, set in Ireland
- Our House
by Louise Candlish—a nightmarish story that starts when Fiona Lawson finds that strangers have moved into her house claiming that they’re the rightful owners
- American Kingpin: The Epic Hunt for the Criminal Mastermind Behind the Silk Road
by Nick Bilton—this non-fiction book about the hunt for mastermind behind the Silk Road reads like a thriller
by Jane Harper—a suspenseful, perfectly paced story set in the formidable outback in Australia (if you like this, you’ll also enjoy 
by the same author)
by Liane Moriarty—this thrilling, funny story about a schoolyard scandal follows three women at a crossroads
by Dervla McTiernan—a gritty story in which Detective Cormac Reilly sets out to solve a cold case, set in Ireland
by Louise Candlish—a nightmarish story that starts when Fiona Lawson finds that strangers have moved into her house claiming that they’re the rightful owners
by Nick Bilton—this non-fiction book about the hunt for mastermind behind the Silk Road reads like a thrillerOther great stories
- The Last Painting of Sara de Vos
by Dominic Smith—a suspenseful story about a 17th century female painter, a 20th century forgery, and what happens when both the forgery and the original get shipped to an exhibition
- Little Fires Everywhere
by Celeste Ng—perfectly paced novel in which the picture-perfect life of one family unravels when a single mother moves into an apartment with her daughter
- Dear Mrs. Bird
by AJ Pearce—a charming novel about an accidental agony aunt, set in London during the Second World War
- Less
by Andrew Sean Greer—an endearing novel about a failed novelist traveling the world, full of fun metaphors
- All the Light We Cannot See
by Anthony Doerr—a beautiful story about a blind French girl and a German boy whose paths cross during the Second World War
- The Old Man and The Sea
by Ernest Hemingway—a story about courage, as an old Cuban fisherman battles on his own with a giant marlin far out in the sea
- There There
by Tommy Orange—an ambitious novel about identity and about urban life of Native Americans, with great examples of beautiful long sentences
by Dominic Smith—a suspenseful story about a 17th century female painter, a 20th century forgery, and what happens when both the forgery and the original get shipped to an exhibition
by Celeste Ng—perfectly paced novel in which the picture-perfect life of one family unravels when a single mother moves into an apartment with her daughter
by AJ Pearce—a charming novel about an accidental agony aunt, set in London during the Second World War
by Andrew Sean Greer—an endearing novel about a failed novelist traveling the world, full of 
by Anthony Doerr—a beautiful story about a blind French girl and a German boy whose paths cross during the Second World War
by Ernest Hemingway—a story about courage, as an old Cuban fisherman battles on his own with a giant marlin far out in the sea
by Tommy Orange—an ambitious novel about identity and about urban life of Native Americans, with great examples of Favorite memoirs
- The Year of Magical Thinking
by Joan Didion—an intimate account of death, love, and grief; a great example of how to write about painful topics
- 10% Happier: How I Tamed the Voice in My Head, Reduced Stress Without Losing My Edge, and Found Self-Help That Actually Works–A True Story
by Dan Harris—a great example of how to sell your ideas to sceptics
- On the Move: A Life
by Oliver Sacks—by intertwining professional and personal stories Sacks shows us how to write about ourselves while maintaining a professional image
- Becoming
by Michelle Obama—the former first lady chronicles her life from a childhood in a cramped apartment via marriage counselling to living in the White House; this book is a lot better than I expect from a celebrity biography
- My Father, the Pornographer: A Memoir
by Chris Offutt—a sensitive examination of a son’s relationship with his difficult father; it also contains interesting snippets about his father’s writing process plus includes great clincher sentences at the end of each chapter
- Wild: From Lost to Found on the Pacific Crest Trail
by Cheryl Strayed—Strayed captures the terrors of walking the Pacific Crest Trail on her own and utterly unprepared while coming to terms with her mother’s death and her own divorce, an inspirational journey of healing
- H Is for Hawk
by Helen Macdonald—a memoir about training a goshawk while grieving for her father, full of fascinating descriptions of the hawk and its training
- I Will Never See the World Again: The Memoir of an Imprisoned Writer
by Ahmet Altan—imprisoned for life on absurd charges, Altan reflects on life and hope
by Joan Didion—an intimate account of death, love, and grief; a great example of how to write about painful topics
by Dan Harris—a great example of how to 
by Oliver Sacks—by intertwining professional and personal stories Sacks shows us how to 
by Michelle Obama—the former first lady chronicles her life from a childhood in a cramped apartment via marriage counselling to living in the White House; this book is a lot better than I expect from a celebrity biography
by Chris Offutt—a sensitive examination of a son’s relationship with his difficult father; it also contains interesting snippets about his father’s writing process plus includes great 
by Cheryl Strayed—Strayed captures the terrors of walking the Pacific Crest Trail on her own and utterly unprepared while coming to terms with her mother’s death and her own divorce, an inspirational journey of healing
by Helen Macdonald—a memoir about training a goshawk while grieving for her father, full of fascinating descriptions of the hawk and its training
by Ahmet Altan—imprisoned for life on absurd charges, Altan reflects on life and hopeI am writing this in a prison cell.
But I am not in prison.
I am a writer.
I am neither where I am nor where I am not.
You can imprison me but you cannot keep me here.~ Ahmet Altan
Recommended reading to improve your business writing skills:
31+ best books on writingHow to teach yourself copywriting (on a shoestring budget)
27 ways to improve your writing skills
Fantastic post! I love your advice and the way you have written this. I’m definitely going to work on writing the slow stuff fast and the fast stuff slow when it comes to business writing! Thank you!
The post is great Henneke. Now I know why my writing lacks flavor or any ‘zing’.
I’ll definitely use these tips for my work.
Great! Happy writing 🙂
“Imagine your reader, still groggy from sleep”
Very down-to-earth heuristic on how to think about this. Thanks for this, Henneke!
I’m glad you like that! Thank you.
I just started reading H is for Hawk the other day before I read your blog! Going to look for your other recommendations. 🙂
I hope you’re enjoying H Is for Hawk as much as I did!
Hello Henneke, what an inspiring post, just when I was fed up with everything, reading reading and arithmetic. He, he.
Not really but life has taken such a chunk out of my life all of a sudden, I don’t find the time to finish the two books I have started last year. Yes last year, like one year ago. I know and am sure the day of my return will come it might even be today,
I am ready. Thank you Henneke, for yet another great post.
Writing so often takes more time than I think, and sometimes life throws too many obstacles in the way. I try not to get frustrated by it. At one time or another, I’ll pick up the thread again.
I hope you’ll find your way back to writing soon, Annamarie.
One thing I’ve noticed is that poetry is often sparse on words and deep on meaning. I’ve been browsing Rupi Kaur lately. OMG. So simple, yet so beautiful!
I’m going to check out Rupi Kaur. Thanks for the tip!
Hi Henneke I always look forward to your emails coming through my inbox, they are never dull. I have a tip I’d like to share with others when writing gets a bit frustrating. That is to highlight your text and get your computer to read it out with the speech tool. It somehow makes it more objective and gets it ‘out of your head’ to listen to it. Also for all business writers I’d recommend the Plain English Campaign – they have lots of resources to help people avoid jargon and business speak. Happy writing!
http://www.plainenglish.co.uk/free-guides.html
Yes, using a speech tool is a great tip to listen to the rhythm of your writing. Thank you for sharing!
Happy writing and reading to you, too 🙂
We read different books. Image that 😉 But I fully agree with honourable places for Eleanor Oliphant Is Completely Fine, The Unlikely Pilgrimage of Harold Fry and Major Pettigrew’s Last Stand. The sequel to the Unlikely Pilgrimage is also very good, though sadder.
I loved your earlier tip of the Australian thriller writer Jane Harper, whom I like a lot, and thanks to you and her I have now read a whole slew of Australian thriller writers: Emma Viskic and Garry Disher, for instance, are also very readable.
We also read some of the same books! I enjoyed your recommendation of The Drifter by Nick Petrie.
Liane Moriarty (Big Little Lies) is Australian, too. But her writing is completely different from Jane Harper.
Thanks for this great post again, Henneke.
And I totally agree. That’s why I follow classes at the Schrijversvakschool (Writers School) in Groningen – the Netherlands, for years now.
I’ve done poetry, literary essay, proza and now I’m following writing for theatre.
It’s not only a lot of fun, it also helps me to become a better writer. I have to experiment with rhythm, dialogue, metaphors, plot, point of attack and many other interesting things. And of course, I have to read fiction and talk about it with my class mates :~)
It is indeed a source of inspiration and it makes me very happy!
Your Writers School sounds wonderful. I love that you’ve studied such different forms of writing. Perhaps I should try that, too, some time …
Thank you for your lovely comment, Sandra.
Exactly, why a copywriter wouldn’t write fiction in her free time? 🙂 Thank you Henneke for sharing your list of favourite books by genre!
Exactly! Keep writing, Elena 🙂
I knew it!
I’ve thought for ages (ages of reading your posts) that fiction skillsets are essential to writing fact.
As a counselor, I often expound on case studies. I want this material to be good reading, to draw the reader into ideas that may be fearful, repulsive, or even humbling, to cause a deeper opening of the soul, if only in the private inmost being of the counselee. A counselor is always advertising a better way of life to someone who needs it badly.
I am not one who abandons good, long sentences. I believe short sentences, like spices, can add a lot to a presentation, and must be included. However, a long sentence must carry it’s own weight, or die.
Let me share one of my favorite books–a textbook on writing fiction. I’m on my third read-through and learning more on each page. It’s seeping into my bones by now, I’m sure. Written by Janet Burroway, it sells for over $100, new, but older editions, used, can be had for a tenth of that. It is gold.
Thanks for another marvelous post! <3
I’ve not read Janet Burroway’s book and just looked her up on Amazon. Are you reading her book “Imaginative Writing” or “Fiction Writing?”
I love your point that a counselor is always advertising a better way of life to someone who needs it badly. And a case study is a fact-based story!
I’m so sorry! I meant to mention the name, but I did not, did I?
I was referring to Writing Fiction: A Guide to Narrative Craft.
Ms Burroway uses excerpts from so many authors, even Aristotle.
Thank you so much, Katharine!
Hi Henneke, love your example of rhythmic writing from the novel There There. I do like that rhythmic feeling. I’ll see if I can introduce more into my writing.
I don’t read much fiction at all. In about a month’s time I’m going to a business event where Jeffrey Archer will be speaking. Do you know much about his writing? I know he’s a very successful writer. Apparently his masterpiece is “Kane and Abel”.
It looks like he’s very descriptive, maybe like Helen Macdonald? I wonder what lessons I could learn from his writing.
“show your passion by sharing your knowledge in vivid details. That’s how you get readers excited about working with you.”
I haven’t read any of Jeffrey Archer’s books. Maybe I should try.
Pacing is something you can learn from any book. When does the reading start to bore you and when do you skip a paragraph or even a few pages? And when are you so gripped by a story that you don’t want to put a book down, reading every sentence?
I thoroughly enjoyed reading this because it resonates with me on a personal level. When I visit LinkedIn, everyone is telling me to dump non-fiction because it’s “empty words” that won’t enrich my life.
Excuse me! I’ll be the judge of what enriches my life, thank you very much.
Reading this is like validation. Yes, I read ad books from great men like Joseph Sugerman but I also want to enjoy reading Big Little Lies without feeling guilty.
Thank you for sharing Henneke!
People who say that fiction is “empty words” don’t know what they’re missing! I enjoyed Big Little Lies, too 🙂
Reading is like a superpower. And for writing, you need to read a lot – fiction, non-fiction books and lots of blog post.
It helps give you clarity and bring out fresh perspectives. The best is to read from other genres.
Currently reading – ‘The Road’.
Yes, indeed. Reading is like a superpower, especially when reading from other genres!
Insightful post, wonderful lists. We seem to have similar taste in books – I’ve read several you recommend – so I’ll be seeking out the ones I haven’t yet read. Thank you, Henneke!
That makes me think you’d be the perfect person to recommend a book to me, too. Did you miss one or two of your favorites on the list? I’d love to hear your recommendation 🙂
I’ll keep that in mind! For now, all I can think of is other books by authors on your list: Rachel Joyce (The Music Shop), Ruth Hogan (The Wisdom of Sally Red Shoes), Fredrik Backman (Britt-Marie Was Here) … Thank you again for this wonderful list. I’ve picked up Dear Mrs. Bird at the library today.
I’m going to read The Music Shop next! Thank you 🙂
Thanks for another great writing lesson, Henneke! Now for the chance you gave me to give something back… you’ve got to give Essentialism another chance. Possibly not for the writing, but for the life changing perspective and strategy. It’s truly a survival guide for a complex world.
I would have probably found the book extremely useful when I was still in my corporate job, trying to do it all (and burning out). As I’ve had to cut my working hours dramatically in recent years, I’ve probably learned quite a few of the lessons already–at least that’s the impression I get from the summary at the start of the book. I’m not suggesting it’s a bad book!
What a great example of how to inject storytelling techniques into business writing. I wonder about the reasons business writers don’t do this as much… Time? Feeling silly? Being more of perhaps an analytical rather than creative type? I know I have to work at it consciously as my nature is to cut to the chase. I’m sure there are many reasons, but interesting to ponder…
That’s a great question! For me, it’s probably mainly a lack of confidence. When I started blogging, I didn’t see myself as a storyteller and I didn’t really know where to start with stories in blog posts. I had only learned how to share tips. It also seems that the kind of blogs I used to read use very few storytelling techniques.
It’s such a pity because stories really help us connect. It’s hard to prove but blog posts with stories (no matter how tiny) seem to get more comments. I feel like I might embark on a new mission 🙂
Whoaaa! What Captivated me most is the signature by Ahmet!
Well, Hemingway is actually one my heroes…
Can I share you what happened to me today?
I hae a fight with my Gatekeeper this very morning.
I opted to deal with the fool before reporting to the cops.
The idiot raped my daughter overnight and my little girl explained how the ugly incident went. You wouldn’t agree he went insane to break my Benz’s Windscreen in the course of our combat? Imagine…!
The ass-hole who should be washed away since… while his pops was masturbating commited another terrible silly act this afternoon again…
Lady! Wake up!
You see! That’s a mind-blowing news. Because I successfully gave you what you were amazed to know, and you continued to read.
Telling stories is the simplest thing you can still use in imbibing passion as you’ve said.
Thanks AHMET and Henneke
That quote from Ahmet Altan keeps singing around in my head!
One of your very best columns! Now I can justify my lifelong passion for (and consumption of) murder mysteries.
If you liked Mrs. Bird and Eleanor Oliphant, you might also like Invisible Ellen. I was hoping the author would write more in that series but she didn’t.
Is my book on storytelling still on your hard drive? ?
Thank you so much for the tip on Invisible Ellen. I’ve added it to my reading list (at the top!).
And yes, your book is probably still in my Kindle collection. Another victim of me dumping non-fiction and reading fiction (and memoirs) instead. I see whether I can dig it out!
OK. I wasn’t expecting this and you made me reconsider to go back to fiction. Thanks for the wonderful post and the useful list of books, I kept thinking of asking for one and there it was at the end of the article.
If you had to pick one book from the memoirs list, which would it be?
Oh my, it’s difficult to choose one! But if I have to, I’d probably recommend Wild by Cheryl Strayed.
Thanks, will start with that one then 🙂
I hope you’ll enjoy it!
Hi Henneke
Thanks for another great post.
I’d spotted that you enjoyed reading fiction and referenced it a lot in your posts. I like the connection between the two types of writing.
I’m looking to start a Book Review Monday series on my blog and will now use this as an opportunity to learn from the writing styles of the authors whose books I read, not just the content. Thanks for the inspiration.
Best wishes
Sonna
That sounds like a great plan! Trying to spot what I specifically like about a writer’s style has made a big difference to my writing.
Happy reading, Sonna!
Thank you so much, Henneke. I love the idea of reading more fiction. For years I have read mostly non-fiction but in the last few months, I’ve met 2 people who are writing fiction. Remembering the world of fiction–it’s like a homecoming, back to my roots. Unfamiliar and yet familiar at the same time.
I LOVE your reading lists and can’t wait to dive in. I’m going to print them out and gradually work my way through them over the coming months.
Thank you.
I love your idea of homecoming. This is how reading more fiction feels to me, too. As a kid I loved fiction, and I don’t know why I got this weird idea that reading fiction was self-indulgent or a waste of time. Why did I abandon fiction for so many years? I love reading again.
Happy reading!
Hi Henneke,
What a marvelous and inspiring article!
I completely agree that business writing should not be cumbersome. It should be simple and vivid and help paint pictures in readers’ head what as a result encourages them to take a decision in favor of the service or product you sell. Besides reading books provides a great source of ideas how to make writing sparkle.
Thank you you Henneke for your amazing list of books. Will choose some for reading with pleasure. Happy that I was your nudge 🙂 for posting this list. I am sure it will be of a great use for your readers.
Thank you
Nadiia
Thank you so much, Nadiia, for your nudge (and your comment). It looks like this’ll be a popular topic!
Proving your point by writing like this.
Thank you, Ton. I was a tad nervous whether I’m setting expectations too high, so I appreciate your compliment.
Hi Henneke, great post! I’ve been playing around with writing my blog posts like I’m writing a fantasy short story so it’s gripping and exhilarating. I haven’t cracked the code yet, but it helps me think differently about the way I write and why it matters to experiment.
I’ve also been reading and writing more poetry recently, which bleeds into all my other writing, so that’s been fun.
I absolutely think that writing short fiction stories should be required practice for all business bloggers. We could learn a thing or two from it! 😀
I love that you mention poetry. That’s next on my list to dive into. No doubt there’s much to enjoy and learn from poetry, too. Happy reading, Otiti, and thank you for stopping by.
Thanks for the tips on how to achieve fiction level storytelling techniques on business writing. And thanks for the reading list.
Happy reading, Daniel! 🙂